Downtown Design
redazione 18/05/2026

HMA Living: home as art

HMA Living by Al Shamsi redefines luxury in the Middle East. Led by Maryam Raeisi, it evolves from contractor to curator of Italian design, turning homes into art. Two new Dubai showrooms are set to open, showcasing its complete vision

In a region where homes are increasingly conceived as personal statements, HMA Living by Al Shamsi is shaping a new way of thinking about interior design. What began as a kitchen and wardrobe contractor has evolved into a complete living platform, offering a carefully curated selection of Italian brands across furniture, lighting, outdoor, accessories, art and architectural elements. This transformation reflects the vision of Maryam Raeisi, Managing Director of the group, who has led the company beyond its traditional boundaries to embrace a broader and more ambitious role in the market. Under her direction, HMA Living has adopted a philosophy that captures its essence: When Home Becomes Art.

Helping translate this vision into reality are two Italian professionals, Dr. Luca Mazza – Design Director – and Erika Martino – Commercial Director –, who bring to Dubai a combination of creative sensibility and commercial strategy rooted in the world of Italian design. Their work is focused on building a bridge between the excellence of Italian manufacturing and the evolving lifestyle aspirations of the Middle East, including the launch of a dedicated professional lighting division.

In fall 2026, this journey will take tangible form with the opening of two new showrooms on Jumeirah Beach Road, conceived not simply as retail spaces, but as immersive environments where architecture, furnishings, lighting and art come together in a coherent narrative. Recent collaborations underline the cultural dimension of this evolution. At Milan Design Week, HMA Living presented LŪNA, a collection developed with architect Shaun Killa. 

Partnerships with DIFC Sculpture Park and Art Dubai further reinforce HMA Living’s belief that design is most powerful when it engages with culture. More than a distributor, HMA Living by Al Shamsi is emerging as a curator of refined lifestyles, where Italian craftsmanship, artistic dialogue and regional insight converge to create spaces of enduring value.

Our latest stories

Margraf: 120 years of the future
Minutes icon
2 minutes

Margraf: 120 years of the future

Roberto Xompero, CEO of Margraf, reflects on the company's 120 years. It's a legacy that looks to the future through innovation, design, and sustainability, transforming stone into a design material capable of speaking an ever-contemporary language

Design
24 hours in the Greek islands
Minutes icon
9 minutes

24 hours in the Greek islands

As autumn begins, summer nostalgia starts to set in. The antidote could be an immersion in the contemporary art circuit on the Greek islands. A slow-paced journey through the exhibitions of Hydra, Andros, and Chios, for a profound experience far from the urban chaos

Design
Rivolta Carmignani at home
Minutes icon
1 minute

Rivolta Carmignani at home

In Milan’s Porta Venezia district, a new space designed by Galli Cavalcabò interprets the brand’s textile savoir-faire through a concept inspired by the intimacy of home

Retail
UNIQLO: a place to pause by Desalto
Minutes icon
1 minute

UNIQLO: a place to pause by Desalto

The Unlimited seating system and Mini Clay side table furnish a reading and relaxation area at UNIQLO’s Piazza Cordusio store in Milan, bringing Italian design into dialogue with Japanese fashion

Design
The three dimensions of surfaces
Minutes icon
1 minute

The three dimensions of surfaces

Renowned for its ability to create organic shapes for walls and ceilings, the Wood-Skin® platform evolves into Presentform, a new starting point for shaping space

Design
Home-Maxxing
Minutes icon
1 minute

Home-Maxxing

From 12 to 15 January 2027, Heimtextil returns to Frankfurt with a look at the future of spaces and textiles, where functionality, technology and wellbeing converge. At the heart of the new edition is a collaboration with Alcova

Agenda